Why More Prospects Get the Picture with Video

While video showings of homes became popular during the pandemic, they haven't lost their appeal to potential buyers. Most are no longer as eager to book a private viewing and would rather check out your listings online without leaving their home or office.

Survey data found that over 90% of salespeople claim that video content has played a major role in helping increase prospects' understanding of a product or service. In addition, over 80% of survey respondents claimed that creating videos to support sales provided a good return on investment (ROI).

If you're unsure how a top-performing listing video should look, check out this article featuring some of the best videos of 2023.

Source: blog.hubspot.com